incomplete to be mission, and not sufficiently unique and specific to be vision. For instance, some widely used phrases that are neither mission nor vision include the following: • To take Christ to the world. • To reach the lost at any cost. • To save the unsaved. The mission statement should be a general statement about who you wish to reach and what the church hopes to accomplish. Vision is specific, detailed, customized, distinctive, and unique to a given church. It allows